Why Every Author Should Have a Podcast

Why Every Author Should Have a Podcast SHARE How podcasting helps authors build visibility, deepen reader relationships, and keep the buzz going long after launch. You wrote a book—maybe your first, maybe your fifth. You’ve worked with your publishing team, lined up your media hits, maybe even booked a launch event or two. But now […]

How to Maximize Media Hits: A Social Media Strategy for Authors

How to Maximize Media Hits: A Social Media Strategy for Authors SHARE Maximize the impact of your book publicity campaign with this guide on integrating media coverage into a robust social media strategy. And discover how to transform media hits into powerful marketing tools that resonate with readers and create buzz. A well-coordinated book publicity […]

Leverage Other Email Lists to Supercharge Your Book Sales

Leverage Other Email Lists to Supercharge Your Book Sales SHARE This article was written by David Hancock, Founder and Publisher at Morgan James Publishing. This article originally appeared on The Ethan Report. Promoting a book can feel like an overwhelming task, especially when competing against countless titles for attention. Building your own audience takes time, […]

Four Video Marketing Tips For Authors

Four Video Marketing Tips For Authors SHARE Video has become one of the most important tools for writers to grow and engage their audiences. Every social media platform is favoring video content because it helps keep users engaged longer than any other content type. In fact, eMarketer expects U.S. social media users to spend 61.1% […]

Texas Writers Month Matters More Than Ever

Texas Writers Month Matters More Than Ever SHARE Special thanks to Amy Kelly with Lone Star Literary Life for contributing this blog post in honor of Texas Writers Month.  Growing up, authors were rock stars in my family. From Laura Ingalls Wilder’s historical fiction to Madeleine L’Engle’s sci-fi/fantasy to Cynthia Voigt’s poignant young adult novels, […]