5 Things Successful Indies Get Right

Many first-time publishers and authors are frustrated by this industry that seems to have no rules and no guaranteed formula for publishing success. What works for one book may not work at all for another. However, there are standards in publishing and there is almost always an answer for any problem you’ll encounter along the […]

5 Publicity Tips for Indie Authors: October 12 celebrates Indie Author Day

October 12th is Indie Author Day! Because the market is flooded, it can be challenging for indie (and traditionally published) authors to gain publicity for their books. Your book might be phenomenal, but it won’t matter if you don’t get it into hands of readers.  Luckily, there are some easy steps that indie authors can […]

How Authors Can Win With Content Marketing

Digital marketing is a science that’s rapidly evolving. As soon as you have it figured out, Google or Facebook algorithms change and your visibility sinks back down into obscurity. One thing has remained constant in recent years, though, and that’s the importance of content in marketing, especially as it related to social media for authors. […]

7 Tips on Building Influence as a Speaker

    One of the best ways to build your authority as an author is to become a speaker. Nonfiction authors including subject matter experts, consultants and memoir writers often marry book sales and speaking events to strengthen their influence. Fiction authors, too, rely on bookstore appearances and speaking at literary festivals and events to […]

The top 6 things every new author should know

Is your new book about to hit the shelves? Congratulations!  It’s an incredibly satisfying and exciting time, but the hard work is far from being over. For many authors, the “home stretch” of publicizing and marketing their book is invigorating, but it can also be overwhelming. Garnering publicity for books is its own art form. […]