PR by the Book Celebrates 19 Years of Promoting Books

I’ve been publicizing books for nearly a quarter of a century, but we launched PR by the Book in October 2002 and are celebrating being business athletes (a term my friend Daniel of Greenleaf bestowed on me) on our 19th Anniversary.  This business has seen my husband (business partner) and I go from our late […]

The Basics of BookTok

They say there’s a side of TikTok for every niche, and BookTok is one of the largest. Its primary hashtag (#booktok) has collected a total of 21.9 billion views, and that’s just one of the many hashtags booktokkers use in their ever-expanding influence on the book industry. The Rise of BookTok BookTok has been popular […]

Adapting Your Book into a Screenplay

This article was written by Oliver Tuthill and Tara Walker, professional screenplay writers who work with book authors to adapt their book into a commercial screenplay. Tuthill and Walker are also successful film producers who are currently producing their latest client’s story, about an Alzheimer’s doctor, into a feature film. They can be reached at […]

Six Tactics to Think Like an Entrepreneurial Author

We are pleased to feature this article written by David Hancock, founder of Morgan James Publishing, a publishing company that blends traditional book publishing with the flexibility and authorial engagement of self-publishing. I firmly believe that book publishing, like any other business, needs to be shaken by a revolution from time to time. The five […]

Early Reviews & Their Influence

Publicizing new books is often based on momentum. The more traction a book or author gets early on, the more it will snowball into something larger later down the line. One of the most common ways to be noticed by a larger audience is through book reviews.   Why Early Reviews Matter People are more […]