20 Years of Booking Media for Books!

20 years of booking media for books.

PR by the Book is celebrating 20 years of providing publicity and social media services for authors and publishers all over the country and even internationally. My husband Doug and I started PR by the Book in 2002 to create a boutique firm to serve all authors from bestsellers all the way down to self-published […]

Self-Publishing: Pros and Cons

Self publishing pros and cons.

Self-publishing has been subject to ridicule since its inception. Historically, works produced outside of a traditional publishing house were/are considered less than. Since they’ve been passed on or rejected by agents, editors and the “best in the business,” they’re thought of as not good enough. Similarly, it’s been said that authors who self-publish don’t have […]

PR by the Book Celebrates 19 Years of Promoting Books

Pr by the book celebrates 19 years of promoting books.

PR by the Book Celebrates 19 Years of Promoting Books SHARE Facebook-f Twitter Linkedin-in Pinterest-p I’ve been publicizing books for nearly a quarter of a century, but we launched PR by the Book in October 2002 and are celebrating being business athletes (a term my friend Daniel of Greenleaf bestowed on me) on our 19th […]

The Basics of BookTok

The basics of booktok.

They say there’s a side of TikTok for every niche, and BookTok is one of the largest. Its primary hashtag (#booktok) has collected a total of 21.9 billion views, and that’s just one of the many hashtags booktokkers use in their ever-expanding influence on the book industry. The Rise of BookTok BookTok has been popular […]

Six Tactics to Think Like an Entrepreneurial Author

Six tactics to think like an entrepreneurial author.

We are pleased to feature this article written by David Hancock, founder of Morgan James Publishing, a publishing company that blends traditional book publishing with the flexibility and authorial engagement of self-publishing. I firmly believe that book publishing, like any other business, needs to be shaken by a revolution from time to time. The five […]