The Basics of BookTok
They say there’s a side of TikTok for every niche, and BookTok is one of the largest. Its primary hashtag (#booktok) has collected a total of 21.9 billion views, and that’s just one of the many hashtags booktokkers use in their ever-expanding influence on the book industry. The Rise of BookTok BookTok has been popular […]
Welcome to the Club!
There is a new exclusive club in the social media world and it’s called Clubhouse, an audio-only social media platform. This is your inside scoop about the platform, which is known for its conversation and invite-only status, as well as how you, as authors, can take advantage of it. Here’s how Clubhouse works… After receiving […]
Water Your Accounts and Watch Their Organic Reach and Engagement Grow!
Just like with gardening, growing an online social media presence takes time and effort before it blossoms from a planted seed to a beautiful flower. This can often lead to frustration and questioning of whether your efforts are actually working. In the pay-to-play social media world we are living in, it can be easy to […]
5 Things To Do After An Interview
Interviews are one of the most powerful PR tools when it comes to promoting your book. They are the gateway to reaching entirely new audiences. Not only do you need to know how to prepare for an interview beforehand, but assessing what comes after is equally important. So, in order to maximize your promotion potential, […]
Why Authors Need To Use Social Media To Gain Influence
If you are a budding author or an industry leader, social media is crucial when it comes to earning and maintaining an engaged audience. Platforms like Facebook and Twitter are an integral part of so many people’s lives. If you’re able to use these tools effectively as an author/expert, your book campaign will become more […]
