26 Ways to Promote Your Book (or Brand) in 2026

26 Ways to Promote Your Book (or Brand) in 2026 SHARE Are you ready to hit the ball out of the park in 2026? Publicizing a book—or a brand—requires more than good intentions. It requires a roadmap. Without one, it’s nearly impossible to know whether you’re heading in the right direction or recognizing the milestones […]
From In-House to Agency: What 165 Years in Book Publicity Has Taught Us

From In-House to Agency: What 165 Years in Book Publicity Has Taught Us SHARE From in-house to agency, PR by the Book’s team reflects on 165 years of experience and how book publicity, success metrics, and author collaboration have evolved. At PR by the Book, our publicity team brings more than 165 years of combined […]
How to Prepare for a TV Interview as an Author

How to Prepare for a TV Interview as an Author SHARE Television interviews are one of the most exciting and high-visibility opportunities for authors. Whether you’re heading into a studio or logging on for a virtual segment, knowing what to expect and how to prepare can make all the difference in how you come across […]
Make Every Second Count: How to Ace Your Next Radio Interview

Make Every Second Count: How to Ace Your Next Radio Interview SHARE Radio interviews are a classic—and still powerful—tool in your media mix. With their wide listenership and conversational tone, they provide authors an excellent opportunity to connect authentically with potential readers. But unlike podcasts, radio interviews are often shorter and more fast-paced, meaning your […]
How to Shine in Your Next Podcast Interview

How to Shine in Your Next Podcast Interview SHARE Podcast interviews offer authors a chance to connect with highly engaged, niche audiences who often listen all the way through and are hungry for content. Unlike traditional media, podcasts tend to be more conversational, longer-form, and personal, allowing you to dive deep into your book, your […]