PR By The Blog

Category: Platform Development

By: Marika Flatt on November 18, 2022

How to Magnify Social Media Traffic

Platform Development | Social Media

This post shares tips and strategies from Erika Heald, a marketing consultant who relies on data tracking applications such as BuzzSumo. Learn more here. The main challenge when it comes to social media is understanding what type of content you should be posting and which channels reach your desired audience. Ultimately, everyone thinks that they…

By: Marika Flatt on November 4, 2022

Maximize Your Book Sales

Digital Relevancy | Platform Development | Social Media | Traditional Book Publicity | Uncategorized

Are you preparing to launch your new book? Deliberating the best ways to promote and sell your novel? There are plenty of avenues available to you, from building your online presence to securing endorsement to pitching media. As a rule of thumb, no amount of promotion will sell a bad book, so make sure you…

By: Marika Flatt on July 1, 2022

The Jackson Pollock of Book Sales

Platform Development | Traditional Book Publicity

Don’t be a minimalist in your approach to book selling. It’s a new era of book marketing and publishing. More writers are side-stepping the traditional publishing houses and choosing to self-publish or even crowd-source their next novels. At times it can feel like a free-for-all when it comes to the best possible way to share…

By: Marika Flatt on April 22, 2022

Celebrity and Influencer Endorsements

Platform Development | Social Media

Though the value of blurbs and endorsements on books has been debated in recent years, the power of a celebrity’s name on your book jacket is undeniable. Celebrities are some of the most influential people in the world, and they can help you get the word out when promoting your books. Endorsements give the impression…

By: Marika Flatt on April 8, 2022

Niche Writers Workshops: Form a Writing Community (and Support Your Marketing Plan!)

Platform Development | Social Media | Uncategorized

This article is written by Lyn Barrett, author of Crazy: Reclaiming Life from the Shadow of Traumatic Memory. She is the founder of Dissociative Writers where she facilitates writers workshops for people with dissociative disorders and teaches a beginners class on memoir. She has been interviewed by public radio stations and podcasts around the country…

By: Marika Flatt on March 11, 2022

Why Every Writer Needs a Blog

Digital Relevancy | Platform Development

We are pleased to feature this article written by David Hancock, founder of Morgan James Publishing, a publishing company that blends traditional book publishing with the flexibility and authorial engagement of self-publishing. Author and prolific blogger Frank Viola wants writers to know: Blogging isn’t dead. If you are a writer who wants to reach readers, a…

By: Marika Flatt on February 25, 2022

Author To Influencer Success Story: Dawn Fleming, author of Claim Your Dream Life

Platform Development | Traditional Book Publicity | Uncategorized

Dawn Fleming joined the Author to Influencer Accelerator after attending an Ask Me Anything session with Marika Flatt, hosted by Morgan James Publishing. Dawn is the owner and operator of Overseas Life Redesign, a global coaching and consulting company that encourages others to discover their dreams and turn them into reality just like she did….

By: Marika Flatt on February 11, 2022

On Podcasting

Digital Relevancy | Platform Development

This article was written by  “Sir” Isaac Smith, a remote audio producer. He specializes in helping authors, speakers, and coaches generate exposure for their written work and tapping into new audiences. He works with his wife from their home in Hawkins, TX, where they help authors convert written work into audiobooks or even a podcast….

By: Marika Flatt on November 6, 2020

Tips On How Authors Can Use LinkedIn To Their Advantage

Digital Relevancy | Platform Development | Social Media

Leveraging thought leadership on social media is key for every author when building their audience and promoting their book. LinkedIn is one of the most powerful tools for authors to build a professional network in which to share their expertise. Here are some tips to help you begin to build a  presence on LinkedIn. 1)…

By: Marika Flatt on October 23, 2020

Why Authors Need To Use Social Media To Gain Influence

Digital Relevancy | Platform Development | Social Media

If you are a budding author or an industry leader, social media is crucial when it comes to earning and maintaining an engaged audience. Platforms like Facebook and Twitter are an integral part of so many people’s lives. If you’re able to use these tools effectively as an author/expert, your book campaign will become more…

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