PR Trends That Are Predicted to Shape the Industry
The past year has brought about many changes, new practices, and ideas to the world of public relations. Many businesses have had to pivot their business capabilities to meet the new needs of clients, thus forcing anyone using public relations tactics to build an audience and brand to rethink their strategies in order to thrive […]
Using Festivals and Other Opportunities to Your Advantage
For an author, book festivals serve a multitude of purposes. Booths and tables are available, usually for a set fee, for the purpose of selling and marketing your books. With an attractive display and a good supply of promotional items to hand out, you’ll benefit from both sales and exposure. Your display might also draw […]
The Importance of Public Speaking for Authors
Another aspect of being an author is public speaking. Very few authors make a living on writing alone; most never quit their day jobs. However, it is possible to expand your income opportunities through public speaking. Public speaking. Those words often strike fear in the heart of an author. It’s bad enough we have to […]
5 Things To Do After An Interview
Interviews are one of the most powerful PR tools when it comes to promoting your book. They are the gateway to reaching entirely new audiences. Not only do you need to know how to prepare for an interview beforehand, but assessing what comes after is equally important. So, in order to maximize your promotion potential, […]
How to Start Preparing your Promotion Strategy for the New Year
2020 has been a long, tumultuous year. Covid-19, quarantine, virtual learning, and so much more have put a damper on many people’s 2020 plans. More important than ever, people need to seize the ample opportunities they have to begin to strategize and plan ahead for a fresh start in 2021. So, here are a few […]
