How to Build a Strong Author Brand

How to Build a Strong Author Brand SHARE A well-defined brand is key to building a strong online presence, helping you connect with new readers while keeping your loyal audience engaged—even between book releases. But how do you begin crafting your author brand? Check out our top branding tips to develop a compelling and confident […]

Understanding BISAC Codes: How To Make Them Work for You

Understanding BISAC Codes: How To Make Them Work for You SHARE Maximize your book’s discoverability with the right BISAC codes. Learn how to categorize, market, and position your book effectively to reach ideal readers! Like most industries, book publishing has its own lingo and acronyms. For example, an uncorrected Advance Reading Copy of your book […]

How to Build a Loyal Audience That Buys Your Books

How to Build a Loyal Audience That Buys Your Books SHARE Special thanks to the Independent Book Publishers Association and Django De Gree for this great information on how to turn your followers into readers! Did you know the average customer acquisition cost for books generally falls between $10 and $30 per customer? This means […]

How to Run a Successful Audiobook Publicity Campaign

How to Run a Successful Audiobook Publicity Campaign SHARE Boost your audiobook’s visibility with strategic publicity! Learn how to target the right audience, leverage your narrator’s star power, use social media effectively, and secure valuable reviews. See how The Duchess of Kokora by Nikhil Prabala made waves—and how you can do the same for your […]

Social Media Trends for Authors in 2025

Social Media Trends for Authors in 2025 SHARE Explore 2025 social media trends for authors: interactive engagement, micro-communities, collaborations, and ethical AI use to connect with readers authentically. In today’s fast-paced digital world, authors and writers must stay ahead of the curve when building their online presence. Social media offers a dynamic platform for storytelling, […]